Transforming challenges into opportunity: Bank of Hope's strategic site selection leads to $68M in Deposits
Turning a de novo dream into a landmark location
Client
Bank of Hope
Location
La Crescenta, California
La Crescenta wasn’t new territory for Bank of Hope, but it was a fresh start. The bank needed a de novo location, and fast. After two brokerage firms had come up short in the same trade area, the stakes were high. The challenge wasn’t just to find a site — it was to prove it could be done.
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Our team got to work. We mapped the trade area with precision, analyzing competitors, retail anchors, and business drivers. Then we went deeper to identify every property owner within the zone and zeroing in on the ideal intersection for visibility, access, and long-term value.
Within three weeks, eight viable options were on the table. Seven of them were off-market. One stood out: a former Boba store with an owner willing to remodel for the bank’s needs. The site offered strong visibility, ample parking, and, thanks to a well-negotiated 10-year lease, parapet signage that would make the brand impossible to miss.
The results spoke volumes. Deposits increased by $68 million. And the success of this location led to something even bigger: a national partnership. Today, our team represents Bank of Hope across the country, proving that when you deliver where others couldn’t, trust follows.
Construction
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Project management
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